Pixel City, Chengdu Media City, Chengdu, China (3D animation)
Located in the PRC, South of Chengdu CBD in Xinchuan Innovation and Technology Park on the cross roads connecting to Metro Line 6 and future line 25. The mixed-use development blurs the lines between Nature, Medical Industry, New media, Big Data and a new retail experience. Inspired by the next generation and their future lifestyle comprising of the influence of big data, we explored opportunities to create a series of immersive space for people to journey into the social interaction.